The Berry Company and Yodle Announce Strategic Partnership
Back in January, we talked about The Berry Company’s transformative effort to put itself in a stronger position to assist small businesses in developing a multi-platform approach to their advertising,...
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SuperMedia and Dex One Announce Cross-Distribution Agreement for Online...
On the heels of Dex One’s announcement last week that it has expanded its partnership with Yahoo!, the company joined with SuperMedia today to announce a cross-distribution agreement that allows both...
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DMS ’10: Yahoo’s Lem Lloyd: We Need to Tell the Local Story
Lem Lloyd, VP of North America Channel Sales at Yahoo, said that there is “tremendous interest” from advertisers in developing local marketing opportunities, but that the challenge remains for how the...
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Dex One Partners with Google on AdWords
In a move announced yesterday that received high-profile media coverage, Dex One and Google announced that they have entered into a strategic agreement to make Dex One one of a handful of companies...
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Yell Group Announces Strategic Partnership with Microsoft
Here’s some exciting news that grabbed my attention: this week, the British local search provider Yell Group, which owns Yellowbook here in the U.S., announced that it is forming a new global...
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NLC Conference: Asian Pacific American Municipal Officers Business Meeting
This week, I had the great opportunity to attend the Asian Pacific American Municipal Officers’ business meeting here at the National League of Cities’ Congress of Cities and Exposition in Boston....
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Google Wildfire to Reveal Strategy for Helping SMBs Win with Social Media...
Over the last few years, Google’s Wildfire has put a lot of effort and attention in helping big brands improve their engagement at the local level via very sophisticated social media marketing tools...
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